Blogs can be quite a great way to build traffic and leads for your insurance agency. It is very important to create relevant and beneficial content that meets the needs of the audience.
How to articles undoubtedly are a common approach to engage the insurance agency’s current customers, as they help them navigate prevalent insurance duties and problems. Examples include explaining what type of coverage is available for different types of property as well as how to use self-service websites to make renewals easier.
Guest Posts
Attracting experts to publish about a certain topic on your own blog provides a fresh point of view and add power to your website. For instance , you might check with an insurtech company agent to write a guest post about how exactly insurance technology has helped their business increase.
Humor
Adding sense of humor to your insurance agency’s blog page can add a human touch and create trust with readers. Can definitely a story about mustache insurance or brownsvilleclaimhelp.com/2021/12/28/tips-for-making-insurance-claim-in-brownsville/ a photo of your office pet, humor is generally a good way to determine a connection between brand plus the reader.
E-newsletters
Your e-newsletters are good place to promote your insurance agency’s blog. You are able to link to the newest posts from the blog inside your e-newsletters.
Social media
Using your insurance weblog to drive social websites engagement also can help the SEO work. For example , you may share a blog post about how exactly to handle specific types of liability claims in LinkedIn and promote it with your social media pages.